Saul Bass:
"I want to make beautiful things, even if nobody cares"
This excerpt from a documentary about the legendary designer Saul Bass is worth watching several times. I haven't seen the whole documentary, but it now goes to the top of my list of DVD's to track down.
If you don't know who Saul Bass is you should find out.
You may have seen his title sequences on classic films and not been aware of his name:
(for a high-quality version of the Vertigo title sequence go to The Art of the Title Sequence web site: Art of the Title : Saul Bass titles for Vertigo
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